Selected systems
Work shown was created during our founders' tenure at Resonance Sonic Branding and related companies. Trademarks and materials belong to their respective owners. No endorsement or ongoing relationship is implied.
Australian Open
Building a sonic ecosystem for the world's "Happy Slam."
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Woolworths
Evolving a decades-old sonic asset into a flexible system that could scale across modern retail complexity.
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Optus
Designing a sonic system for consistency at scale.
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Qantas
Creating a signature soundtrack for Australia's national carrier.
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IKEA
Sonic Identity for Australia/NZ - Some assembly required.
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Fiji Airways
Creating a sonic anthem that represents a nation in the sky.
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Samsung
Performance-enhancing music for Olympic athletes.
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Budget Direct
Building brand salience through a sung audio signature.
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a2 Milk
Brand anthem and audio logo for a2 Milk's new brand platform, launched with the Tough Tummies campaign.
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